With the Annual fast approaching my thoughts are with how works are presented. As artists we can often overlook the way our work is packaged, Andy Warhol made a whole art form out of this word. It is all too easy to lose ourselves in our creative process and detach our connection with the world. Let the art speak for itself I hear some of us say although true, our art can sometimes appear a little lost when set down in the field of opportunity. A tweak here a nudge there may encourage the artwork to be noticed better. Smart , clean plinths guys. And what about the the creator, the artist of the said piece do the two remain untethered?The catalogue perhaps brings the two together but the eye has to constantly move between the information and artwork and balancing a glass of wine in one hand and trying to leaf through a program in the other can become a juggling act unless you are a hardened first nighter and can make this maneuver look cool. A solution to this conundrum could be to invoke the mantra of adapting twenty first century technology as an aid to provide information about artist, process and artwork next to where it is displayed. Museums and galleries have shown us the way with audio guides, apps, etc. I have felt brail under my finger tips as means information about sculpture and been allowed to touch and feel the artwork. By the way what better art form is there than sculpture for a blind person to experience? All I am suggesting here is that artists access their own method of imparting information about themselves and their art to the public at large , done in a slick way , for prove me wrong in this day and age we are gatherers of information and wish to interact with what is intriguing.
Jan Indrans, President
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